My name is Harry Hawk. Please join me as I explore how to use Social Media to turn Bars, Clubs and Restaurants (BCRs) into a success through greater awareness, stronger online branding, photography and video, social media outreach and online promotions.
Bars, Clubs and Restaurants (BCRs) have always reached out warmly to their guests (yes, even Peter Lugers). Thinking back to the dawn of restaurants and bars 100's if not a 1000 or more years ago, they were always The localized social network. They still are, if you have local bar scene near your home or office there a good chance most everyone knows each other, friends and friends of friends. Tip the bartender or wait staff a little bit extra and and that is gold; you get better service, a friendlier smile, and introductions all around; it's much like a paid ad on a social network (e.g., Facebook).
In the past years since 2002 I have worked at several restaurants and bars and s tarted a burger joint, a beach bar that at night turned into a happening club scene. With the help of PR and lots of social media each one became well known in what is the most competitive media market in the US; New York City.
This blog is about my journey, past and present. I certainly do not have all the answers about how to turn BCRs into a wild success but I certainly have many great ideas.
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